Data controller
- Controller: Yolanda Alvarez Bolivar, sole proprietorship
- Registered office: Borgo La Croce 41/r, 50121 Firenze (FI), Italy
- VAT number: 07584680487
- Contact: info@purostilemoda.com
- Certified email (PEC): alvarez.yolanda@legalmail.it
What data we process
- When you place an order: your name, shipping and billing address, email, phone number and the products purchased. If you need an invoice, also your tax identification number.
- If you create an account: also your password (stored encrypted) and your order history.
- When you pay: you enter your card details directly into Stripe’s payment form. We never see or store them; we only receive confirmation of the payment and the last digits of the card.
- If you write to us: your email address and whatever you tell us.
What we use it for and on what legal basis
- Handling your order —payment, shipping, exchanges, returns and customer service—. Basis: performance of the sales contract (Art. 6(1)(b) GDPR).
- Meeting legal obligations —invoicing, accounting and tax—. Basis: legal obligation (Art. 6(1)(c) GDPR).
- Keeping your customer account, if you choose to create one. Basis: the contractual relationship you start by registering (Art. 6(1)(b) GDPR).
- Answering your enquiries. Basis: your consent when you write to us (Art. 6(1)(a) GDPR).
We do not send advertising without your explicit consent, we do not profile you, and we make no automated decisions about you.
How long we keep it
Invoices and accounting records are kept for ten years, as required by Italian law (Article 2220 of the Civil Code). Account data is kept while your account remains active; you can ask us to delete it at any time. Enquiries are kept for as long as needed to deal with them.
Who else has access
- Stripe Payments Europe, Ltd. (Ireland), which processes payments. Stripe may transfer data outside the European Economic Area under the safeguards provided by the GDPR (standard contractual clauses and the EU-US Data Privacy Framework).
- The carrier delivering your order, which receives your name, address and phone number.
- Contabo GmbH (Germany), the provider of the server hosting the shop, acting as data processor.
- Our accountant and the tax authorities, where required by law.
We do not sell your data or share it with third parties for their own purposes.
Your rights
You may exercise your rights of access, rectification, erasure, objection, restriction of processing and portability at any time by writing to info@purostilemoda.com. To verify your identity we may ask that the request comes from the email address linked to your order or account.
If you believe your request has not been handled properly, you may lodge a complaint with the Italian Data Protection Authority, the Garante per la protezione dei dati personali (www.garanteprivacy.it), or with the supervisory authority of your country of residence.
Cookies
This shop only uses technical cookies that it needs to work: keeping your basket and session, remembering your chosen language and, during payment, those Stripe uses to prevent fraud. We use no analytics, advertising or social media cookies. That is why you will see no cookie banner: technical cookies do not require consent.
Changes to this policy
If we change the way we handle your data, we will update this page. The version in force is always the one published here.
This text is available in several languages. In the event of any discrepancy, the Italian version prevails.